Maison

LCLS, born in Amsterdam, raised in New York. Our team unites direction with AI crafted award-winning originals and content. We work with the best in the field and are purpose-built for entertainment & production, innovative brands, top-tier ad agencies seeking to redefine their visual storytelling. Lots of Cream, Lots of Sugar (LCLS), is a name we earned over time as we don’t do plain. In our coffee, but especially in our create work. 

LEADERSHIP
Our creative ethos is shaped by Head of Creative and Director Maarten J.N.W. Sündermann. With a legacy in craft and creative development, he has partnered with cultural icons including A$AP Rocky, Ewan McGregor, Lady Gaga, Tilda Swinton, Paul McCartney, Sigur Ros and Sylvester Stallone. Sündermann's body of work has earned over 68+ international awards, including Gold at Cannes Lions (twice), DGA, D&AD, AICP, Effie's, Clios and Ciclope, reflecting a career dedicated to creativity. His journey began assisting the legendary Coppola family (The Godfather, Apocalypse Now) in Los Angeles, and by an MFA film scholarship from Brett Ratner (The Revenant, Avatar, Dunkirk), solidifying a foundation for craft and innovation that drives the heart of his approach. 

LCLS Founder / Maarten J.N.W Sündermann